Principles
Mission, vision and values
The texts below are working proposals. They become official only once approved by the association's governing bodies.
Mission
Proposed wording — awaiting approval by the association
To support cooperation, communication and the exchange of useful information among people and organizations interested in the poultry sector, responsibly and transparently.
Vision
Proposed wording — awaiting approval by the association
A poultry sector in which those involved cooperate constructively, have access to accurate information and contribute to the responsible development of their communities.
Values
Proposed wording — awaiting approval by the association
- 01Responsibility — towards members, the community and animals
- 02Integrity — accurate information and accountable decisions
- 03Cooperation — dialogue among everyone concerned
- 04Transparency — clear, verifiable public information
- 05Respect — for people, traditions and the environment
- 06Continuous learning — openness to good practice

